The Last Impression Is Just As Important As The First
The common wisdom is that the first few things you say to a person are going to be the most important, and so you need to make the best first impression you possibly can.
I am not saying a first impression should not be strong, or that it will not have an impact on you, but I do think people put a little more stock into it than they should. In the end, the last impression is often just as important, if not more so than your first.
Think about it. I have had many occasions where I spoke with someone who immediately said something wrong, maybe did not shake my hand when they really should have. While my first reaction was largely negative, not really expecting much from the conversation, it quickly became clear the first misstep had not been a trend, but a rare event, and I ended up enjoying the encounter more than I had been expecting.
You can make up for a bad first impression, but your last impression is different. This is what a person is going to walk away with, something you cannot take back and you cannot do your best to correct, because you won?t be there anymore to correct anything.
Business card printing is closely tied to the last impression you make in a variety of different ways.
The custom business card is a part of what impacts your last impression, and your last impression can also have an impact on your business card.
Let me elaborate. If you have a really strong business card it can help turn around a situation, or end on a very high note. You pull out that creative card and immediately the person is intrigued, want to look it over, to show it to their friends. That card has allowed you to walk away with a very good impression, and increase the odds of being remembered favorably.
At the same time, if you have been fumbling through the encounter, and you end on a particularly bad moment, they will look at your card in a different way due to your actions. Even the best card might be thrown away because it carries with it negative associations.
This means if you want to make the best last impression you need to have a combination of a strong closing on your part, along with strong business card printing.
Sure, a great impression can make up for a boring business card, and sometimes a business card can make up for a poor performance on your part, but having a strong showing for both yourself and your card can combine for a very memorable closer to the conversation.
You can guarantee after that they will remember who you are the next time they look at your card, which is the most you could hope for.